Best Matcha Perfume? It’s ‘The Moon and I’ by Floraiku

Move over vanilla and rose—matcha has officially entered the chat. No longer just the hero of your morning wellness routine, this vibrant green tea powder is now brewing something special in the world of fine fragrance. Earthy yet ethereal, comforting yet clean, matcha is the scent note we didn’t know we needed—until now.

If you’ve ever dreamed of bottling the calm of a Japanese tea ceremony or capturing the cozy-meets-crisp aroma of a matcha latte on a rainy day, you’re in for a treat. Matcha perfumes are on the rise, and one fragrance in particular is leading the charge: Floraiku’s ‘The Moon and I’ Eau de Parfum.

In this article, we’ll uncover why matcha is the next big thing in perfumery, explore what makes Floraiku’s ‘The Moon and I’ a standout, dive into its unique scent profile, compare it to other matcha fragrances, and reveal why it might just become your next signature scent.

The Rise of Matcha in Perfumery

In perfumery, “green notes” often evoke freshly cut grass, herbs, or leafy foliage. Matcha, however, introduces a softer, more velvety take on green. It’s smoother than vetiver, more complex than cucumber, and warmer than mint. Imagine the aroma of a sunlit tea house tucked in Kyoto’s forested hills—there’s a quiet elegance and mystery to it.

Matcha adds both aromatic freshness and a comforting creaminess, creating contrast and complexity. This duality makes it incredibly versatile, which is why we’re seeing it paired with woody, spicy, floral, and even gourmand notes across various niche and designer fragrance launches.

And this isn’t just niche fragrance nerd talk—the data backs it up. Interest in matcha perfume has surged by 241.1% year-over-year, according to Spate’s Popularity Share Index, which analyzes trends across Google Search and TikTok. Consumers are clearly craving fragrances that feel natural, grounded, and emotionally resonant.

Just as oud once shifted the landscape of Western perfumery by introducing depth and exoticism, matcha is shaping the industry with a message of calm and inner luxury. It’s no longer just a scent—it’s a sensory lifestyle statement. When you wear a matcha perfume, you’re not just wearing a fragrance; you’re signaling a mood, a mindset, and a movement.

Introducing Floraiku ‘The Moon and I’

In the world of niche fragrance, few scents feel as quietly powerful as Floraïku’s The Moon and I. Launched in 2017 under the brand’s poetic Secret Teas and Spices collection, this unisex Eau de Parfum draws inspiration from Japanese haiku and moonlit tea rituals. Composed by master perfumer Sophie Labbé, it invites wearers into a serene, almost spiritual space—where scent becomes silence, and minimalism speaks volumes.

The Scent: A Gentle Dance of Tea, Smoke, and Wood

What makes The Moon and I so special is its restrained, perfectly layered simplicity. It doesn’t shout—it whispers with intention.

• Top Note: Mate – An herbal, gently smoky note that opens the scent like a quiet exhale.
• Heart Note: Matcha Tea – Earthy, grassy, and meditative—this is where the fragrance earns its soul.
• Base Note: Cedar – A dry, elegant wood that lingers softly, grounding the composition in warmth.

Together, they form a woody-aromatic fragrance that captures the calm precision of a Japanese tea ceremony, balanced between airiness and depth. The matcha note is refreshingly authentic—neither too creamy nor overly green—which makes it more wearable and less literal than other tea-based scents.

The Performance: Subtle, Personal, Purposeful

If you’re searching for a bold scent trail or long-lasting fragrance, The Moon and I might not be the right fit—but that’s part of its charm. Its longevity is moderate, lasting around 4 to 6 hours, while the sillage is soft, making the scent noticeable only in close proximity. The projection is gentle, staying within your personal space for a more intimate experience.

This is a scent for introspective moments—reading in a quiet café, walking alone at dusk, or simply taking a mindful pause. It’s as much about how it makes you feel as how others perceive it.

How ‘The Moon and I’ Compares to Other Matcha Perfumes

The matcha perfume space is growing fast, with several notable fragrances joining the conversation. Yet, not all matcha scents are brewed equally. Here’s how Floraïku’s The Moon and I stacks up against a few others:

Why It’s the Best Matcha Perfume Right Now

The Moon and I stands apart for its understated authenticity. It doesn’t try too hard to impress—it simply reflects the true spirit of matcha: balanced, introspective, and beautiful in its restraint.

With its minimalist blend of mate, matcha, and cedar, it achieves what many complex fragrances don’t—emotional clarity. It’s elegant without being cold, soothing without being dull, and modern without losing its cultural depth.

As the fragrance world continues to explore matcha, The Moon and I remains a quiet front-runner. Not because it’s the loudest in the room—but because it speaks to those who truly listen.

Whether you’re already matcha-obsessed or simply seeking a new scent story, The Moon and I might just become your next fragrant ritual.